Latest News: Jeremy Scott for Swatch Take Two!

In May I wrote about Jeremy Scott's sell-out first collaboration with the Swiss Watch brand, Swatch. This season a second colle...



In May I wrote about Jeremy Scott's sell-out first collaboration with the Swiss Watch brand, Swatch. This season a second collection has launched with LA based fashion designer creating five fabulously fun new watches.
With a nod to his previous Opulence watch, a baroque framed round watch, "Portrait" the first watch of this new collection is a solid back framed timepiece of what looks like Jeremy Scott's head with his signature written on the strap.

The next watch entitled "Melted Minutes," one of my favourites, literally melts! A beige strap is paired with a green face, that has melted from the corners to undercover the working of the watch. 


Jeremy's "Hypnotic Heart" is the versatile piece in this collection, able to be worn anywhere, including attaching it to your accessories. This is a special edition watch with only 777 pieces available.

"Punk" is a double-wrap leopard print watch with a neon green face. Something I can't imagine on myself, but definitely on Jessie J.

Lastly, is the double-faced Double Vision" watch! Typically bold, this watch will ensure anyone who wears them will stand out from the crowd.

For me, I think this collection lacks choice.  Yes they are witty and provocative and echo the same exuberant qualities taken from his eponymous fashion creations. But I miss the versatility we saw with Opulence and the winged watch. However, Swatch devotee's will lust after this collection exactly the same.

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