You can imagine my excitement when I read on WWD that the new rumour about town, contains Louis Vuitton and stationery in the same sentence.

According to the article, the luxury brand is looking to extend the market in which it already sells pens, agendas, travel guides and notebooks.

Not only will I keep a close eye on this but I will be crossing my fingers too!!

WWD ARTICLE: "ROCK, SCISSORS AND...: Word has it that Louis Vuitton, which earlier this year confirmed it would extend its brand into perfume, is also plotting a move into stationery. According to sources, the French leather goods powerhouse — which already markets some pens, agendas, travel guides and notebooks — plans to pump up its writing category with paper goods and related paraphernalia. It is understood the product initiative is tied to the ambitious forthcoming expansion of its boutique at Saint-Germain-des-Prés, a neighborhood on the Left Bank whose famous cafes and booksellers have long been a magnet for famous writers. Vuitton officials could not immediately be reached for comment"